In February 1926, Hans Wilsdorf had the trademark “The Tudor” registered and started making watches bearing that signature on the dial. Just after the Second World War, Hans Wilsdorf knew that the time had come to expand and give the brand a proper identity of its own. On 6 March 1946, he created “Montres TUDOR S.A.”, specialising in models for both men and women. Rolex would guarantee the technical, aesthetic and functional characteristics, along with the distribution and after-sales service. Tudor history Hans Wilsdorf’s intuition For some years now, I have been considering the idea of making a watch that our agents could sell at a more modest price than our Rolex watches, and yet one that would attain the standard of dependability for which Rolex is famous. I decided to form a separate company, with the object of making and marketing this new watch. It is called the TUDOR watch company. - H. Wilsdorf
Watchmaking The traditional art of hand craftsmanship A TUDOR watch lives. Pulsates. It will take you into the world of micro-precision. The high technology in all components are relentlessly tested to the smallest detail… to the point of obsession. Examine the movement. Aesthetics and performance for the most demanding of products, designed for endurance as much as pleasure. Pleasing to the eye and exciting to the mind, this precision mechanism will withstand the rigours of time. Exceptional materials, durability and strength of design make each watch a unique object.
Explore TUDOR diverse range of exceptional watches, all available to purchase at Colors.
A magnificent example of a tool watch and symbol of adventure, the Pelagos is one of the most complete traditional mechanical divers’ watches available today.Go to Collection
A striking examples of Tudor’s trademark retro-chic style, the Glamour line offers elegance and sophistication alongside a broad range of features.Go to Collection
Celebrating TUDOR’s Born To Dare spirit, David Beckham joins World Champion Free Diver and friend of TUDOR, Morgan Bourchis in open water #DareToDive #TudorWatch